BusinessMarketing

Digital Marketing

We focus on real-world cases and I present the best techniques that require minimal effort yet produce…

The Digital Marketing Mastery Course is a structured recorded program designed to help learners develop essential marketing skills using the latest strategies and tools. With expert-led lessons and AI tutor support through E Sha, this course provides hands-on learning through practical projects and real-world applications.

What Will You Learn?

  • Fundamentals of digital marketing, including market research and consumer behavior
  • Search engine optimization (SEO) to improve website rankings and organic traffic
  • Social media marketing strategies for platforms like Facebook, Instagram, and LinkedIn
  • Pay-per-click (PPC) advertising using Google Ads and social media ads
  • Email marketing and automation techniques to generate and nurture leads
  • Content marketing and branding strategies to create high-impact digital campaigns

Course Curriculum

Introduction to Digital Marketing
Understanding digital marketing and career opportunities Market research and consumer behavior

Website Optimization and SEO
On-page and off-page SEO techniques Keyword research and content optimization

Social Media Marketing
Strategies for Facebook, Instagram, LinkedIn, and Twitter Building an audience and running effective ad campaigns

Pay-Per-Click (PPC) Advertising
Google Ads and Facebook Ads campaign setup Targeting the right audience and optimizing ad performance

Email Marketing and Automation
Creating email campaigns and building an email list Using automation tools for lead nurturing

Analytics and Performance Tracking
Google Analytics and social media insights Tracking conversions and measuring ROI

Freelancing and Career Growth
Building a digital marketing portfolio Job opportunities and freelancing strategies

Student Ratings & Reviews

4.3
Total 3 Ratings
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2 years ago
good
6 years ago
Great course. Well structured, paced and I feel far more confident using this software now then I did back in school when I was learning. And the guy doing the voice over really is great at what he does. I will probably do the course again and look at what other courses this instructor provides. Great quality and well worth the cost.
6 years ago
Every section has been well discussed in the course. It's definitely easy to understand. But I hope all activities sent was reviewed because, for some, it's still a basis for improvement.
Overall, it's a course worth to recommend!!!
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